See It Work · Book 11 · AI Agents for M&A · Chapter 5

Apply the synergy haircut before the board meeting

The synergy model is the financial engine of every acquisition thesis — it answers 'why is this worth more to us than its standalone value?' and justifies the premium. The problem isn't the math; it's the assumptions: revenue synergies are inherently optimistic (cross-selling always sounds great in a model). The agent applies a disciplined haircut to those assumptions up front.

Apply the synergy haircut before the board meeting — full detailed chart

The full detailed chart. Condensed for print legibility in the book; shown here at full size.

An un-haircut synergy model is how acquirers overpay. The expensive moment is Year 1, when results prove the optimistic model was fiction — but by then you've paid the premium. Applying the haircut before the board meeting is what prevents it.
Deal room · synergy modelingready

The synergy model gets a disciplined haircut before it justifies a premium:

Synergy Modeling
the modeljustifies the premium
revenue synergiesinherently optimistic
the fixapply the haircut early
timingbefore the board, not Year 1

Apply the haircut before the board meeting, not after Year 1 results prove the model was fiction.

For the technical reader — the command, and how to verify it yourself
# one line · you do not need to run this
see walkthrough
see walkthrough
# -> the optimistic synergy assumptions haircut before you commit

Full step-by-step is in Appendix RX: Hands-On Demonstrations in the book.

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